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Emerald Foods scoops up Australian Mövenpick parlour network franchise

Award-winning New Zealand ice cream manufacturer Emerald Foods is adding more scoops to its offering with the news that its Australian arm, Emerald Foods (Australia) Pty Ltd, today announces that it has acquired the master franchise rights for the Australian Mövenpick parlour network from Peters Ice Cream.

Emerald Foods has been dedicated to making incredible ice cream since 1985 and sharing it with the world. Its brands - which include New Zealand Natural, Killinchy Gold, Chateau, Zilch and Like Licks – are 7 of the top 10 selling products in New Zealand key accounts, and can be found in over 30 countries around the globe.

Emerald Foods also represents Mövenpick in New Zealand.

With a state-of-the-art Auckland factory strategically located close to the key fresh milk and cream supply region of the Waikato, Emerald Foods has received over 40 gold medals and ‘best in category’ awards for its ice cream all over the world.

“Our business has a true passion for ice cream,” says Damian Isbister, Executive Director of Emerald Foods (Australia). “Our company already enjoys a wonderful relationship with Mövenpick as their representative in the New Zealand market, where we operate a number of very successful Mövenpick parlours.”

Through its New Zealand Natural Australian parlour network, Emerald Foods has a terrific support structure for the Mövenpick stores to plug into. “When you combine the 22 Mövenpick parlours in Australia with our existing network of 75 New Zealand Natural and Mövenpick parlours, we are probably delivering more smiles than any other ice cream parlour operator in Australia, which has to be a good thing,” says Mr. Isbister.

Peters will remain the distributor of Mövenpick products in all other channels in Australia.

Both Emerald Foods and Peters look forward to working together, nurturing the Mövenpick brand, and growing the brand’s presence in the Australian market place.

For more information please contact:

·         Damian Isbister, Emerald Foods, M: 0404028114, E: damiani@icecream.co.nz 

·         Luke Henshall, E: luke@theclaritybusiness.co.nz, T: +64 9 950 5304, M: +64 21 424 907